A website for a commercial general contractor built for tenant build-outs and ground-up work

A commercial general contractor website has to prove capability to a property manager or developer comparing several bidders, and the fastest way to do that is a site organized by project type and scale rather than a single "commercial construction" page.

What usually goes wrong for commercial general contractors

  • Tenant improvement work, ground-up builds and renovations are lumped into one page with no distinction.

  • There is nothing showing project scale, so a developer cannot tell if you handle a 5,000 square foot build-out or only smaller jobs.

  • The RFP or bid-request process is not visible anywhere on the site, so a prospect has to email and ask how to start.

  • No page addresses the submarkets or industrial parks the firm actually works in.

The pages your site will carry

  1. Home
  2. About
  3. Tenant improvements
  4. Ground-up construction
  5. Commercial renovation
  6. Project gallery by scale
  7. Request a bid
  8. One page per submarket served

Bid request form

A structured intake for project type, square footage, target timeline and budget range, so the first reply back to a property manager or developer can be specific rather than a request for more information.

Before and after, for commercial gcs

  • Before:Tenant improvements, ground-up work and renovations blur into one page.After:A dedicated page for each project type, each with its own scope description and examples.
  • Before:No indication of project scale, so bidders self-select out or waste your time.After:Project gallery entries show square footage and timeline, so scale is clear before the first call.
  • Before:No visible path to start a bid request beyond a generic contact form.After:A clear "request a bid" page explaining what to submit and what happens next.
  • Before:Submarkets and industrial parks the firm serves are never named.After:Location pages name the specific submarkets, parks and jurisdictions the firm builds in.

Three ways to run it

  • FoundationThe website, fully managed, live in 7 days
  • FramingEverything, plus the AI Engine, live in 10 days
  • Finish OutEverything, plus the Content Engine, live in 15 days
Compare the plans

Questions from commercial general contractors

Can the site distinguish tenant improvements from ground-up work?

Yes. Each is its own page with its own vocabulary and its own examples, because a property manager searching for a build-out and a developer searching for ground-up construction are looking for different proof.

Does the gallery show project scale?

Yes. Each project entry includes square footage and timeline where you provide it, so a prospect can judge fit before ever calling.

Can we route bid requests to a specific estimator?

Yes, if your CRM supports assignment rules. Otherwise the request lands with whoever you designate to receive it, by direct API, Zapier or Make.

We serve several submarkets. Does each need its own page?

Yes. A page named for each submarket or industrial park you build in is how the site competes against firms with only a head-office address listed.

See it built for commercial gcs

A live walkthrough, on your screen, of the site you would get. Plans from $127 a month, $697 build fee invoiced after launch.

Book a demo