A website for a remodeling contractor that ranks for the room, not just the word "remodel"
A remodeling contractor website ranks by targeting specific rooms and project types, because a homeowner planning a kitchen remodel searches very differently from one planning a basement finish, even though both are "remodeling" to a search engine that only sees one vague page.
What usually goes wrong for remodeling and renovation contractors
One page tries to cover kitchens, bathrooms, basements and additions at once, ranking for none of them well.
There is no timeline guidance, so prospects assume every remodel takes the same length of time.
Before-and-after photos exist but are not organized by room, so a prospect cannot find the room they care about.
The site never addresses living through a remodel, a top concern for homeowners comparing contractors.
The pages your site will carry
- Home
- About
- Kitchen remodels
- Bathroom remodels
- Basement finishing
- Home additions
- Before and after gallery
- Living through a remodel
- Request an estimate
Room-specific estimate form
Asks which room, roughly what condition it is in now, and what the homeowner wants changed, so the first call can speak to their specific project rather than remodeling in general.
Before and after, for remodeling
- Before:Kitchens, bathrooms, basements and additions are all crammed onto one vague page.After:A dedicated page per room type, each written for that room's specific buyer.
- Before:No timeline guidance, so every remodel looks the same length to a reader.After:General timeline ranges by project type, clearly labeled as general rather than a quote.
- Before:Before-and-after photos exist but are not sorted by room.After:Galleries organized by room, so a reader planning a specific project sees that project first.
- Before:Living through a remodel is never addressed, a top homeowner concern.After:A page and articles address dust control, access and daily disruption directly.
Three ways to run it
- FoundationThe website, fully managed, live in 7 days
- FramingEverything, plus the AI Engine, live in 10 days
- Finish OutEverything, plus the Content Engine, live in 15 days
Questions from remodeling and renovation contractors
Can you build a page for each room type we remodel?
Yes. Kitchens, bathrooms, basements and additions each get their own page, because the homeowner searching for one is looking for proof specific to that room, not general remodeling copy.
Can the site mention typical remodel timelines?
Yes, as general ranges by project type, clearly labeled as general guidance rather than a quote for a specific home. Nothing is presented as a promise.
How are before-and-after photos organized?
By room, so a homeowner planning a kitchen remodel sees kitchen transformations first rather than scrolling past bathrooms and basements to find them.
Do you address what it is like to live through a remodel?
Yes. It is one of the most common homeowner concerns, so a page and supporting articles cover dust control, access to the rest of the home, and how long disruption typically lasts.
See it built for remodeling
A live walkthrough, on your screen, of the site you would get. Plans from $127 a month, $697 build fee invoiced after launch.
Book a demo